Introducing MINI Seea!
For Immediate Release
San Clemente, CA (August 7, 2016)– Seea, the swimwear brand that pioneered the stylish, sun protective and functional surf playsuit, is delighted to present MINI Seea beachwear for kids. This new division extends the brand’s playful style into UPF-rated sun protective swim shirts and jumpsuits for little boys and girls.
“As a parent, it's all about finding fast and easy solutions for sun protection. I'm always looking for something quick and tantrum free so that my daughter can play as soon as possible,” explains Southern California-based designer Amanda Chinchelli. “For this reason alone, kid’s rashguards are a must-have beach staple and a natural addition to the Seea family. I keep them stashed in the car and in my beach bag. They've saved us from countless sunburns! The adorable Chimi jumpsuit is a fast favorite because it keeps sand out of those hard to reach places, plus is made of the same super stretchy rashguard fabric for getting wet."
The 2016 range introduces the versatile unisex Doheni swim top, (named after Seea’s beloved Doheny women’s rashguard) in whimsical color combinations and “Chimi Jumpsuit,” a roomy onesie that she or he can grow into and enjoy for months. All styles are UPF-rated 50+ and employ the same high quality nylon/spandex and poly/spandex fabrics as Seea’s surf-trusted swimsuits.
MINI Seea is proudly designed and crafted in sunny California. The collection is available now at theseea.com and will be available at finer select retailers. Retail price points are $42 for rashguards and $45 for jumpsuits.
Please use this link http://bit.ly/MINISeea_2016_PressRelease to download additional assets:
- Press Release PDF.
- Lifestyle images shot by Lucrecia O'Keefe.
- Still life product shots.
For additional information about the collection or to request interviews with Seea, please contact email@example.com.
Fusing the elegance of retro design with modern, innovative cuts, fresh colors, and contemporary prints, Seea makes the most lovely swimsuits, bikinis, rashguards, and wetsuits, striking the perfect balance between function and style. Seea is based in San Clemente, CA and proudly made in the U.S.A. Visit theseea.com to view full collections.